Interaction & Experience Design

Design driven by insights into human behaviors and desires, commercial contexts & technological capabilities.

Human-centered design research informs core strategy and guides intuition in designing what a new experience, service, or product can or ought to do for its users, and how to do that.

Successful design research investigates contemporary and historical contexts: by documenting and analyzing precedents, and by comparing proposals with existing work. It anticipates future outcomes and effects as designed artifacts or systems enter the world.